Capillary Technologies
AI-First Loyalty. Built for the Next Decade.
Capillary Technologies is an industry-leading loyalty management platform that helps enterprise brands boost retention and revenue. Using an AI-first approach, the company delivers hyper-personalized and rewarding experiences for customers across diverse industries.Its integrated suite of products supports complete Partner Lifecycle Management, from customer data unification. And engagement to advanced analytics, making it a key player in the loyalty and partner ecosystem space.
TL;DR
Capillary Technologies is an enterprise loyalty management software company that provides AI-first solutions to boost retention and revenue. Its platform offers integrated products for loyalty programs, customer engagement, data analytics, and rewards management. The company is known for its Managed SaaS model and focus on hyper-personalization.
"By blending the excitement of gamification, we've experienced unparalleled levels of engagement and deeper connections with our valued partners/ painters. This recognition reaffirms our commitment to them and solidifies our position as industry leaders."
— Huynh Tran Nam, Marketing Director of Jotun Vietnam
Value Proposition & Business Summary
Capillary Technologies is a global leader in enterprise loyalty management, providing an AI-first platform designed to increase customer retention and drive revenue. The company’s unique selling proposition lies in its combination of a powerful, integrated product suite with a managed SaaS delivery model. This allows enterprises to not only access advanced technology but also benefit from expert program design and management. Capillary’s core platform includes solutions for loyalty programs (Loyalty+), omnichannel engagement (Engage+), a consumer data platform (CDP+), analytics (Insights+), and rewards sourcing (Rewards+). This cohesive ecosystem supports hyper-personalization at scale. Serving major industries like retail, airlines, CPG, and hospitality, Capillary Technologies has proven its ability to handle immense scale, managing over 1.2 billion loyalty members and processing nearly 2 billion transactions annually. Strategic acquisitions of Brierley+Partners and Kognitiv have further cemented its position as a dominant force in the global loyalty market.
Quick Facts
Core Competencies & Key Features
AI-Driven Loyalty Programs
Designs and manages loyalty programs using artificial intelligence to deliver hyper-personalized rewards and increase customer retention.
Omnichannel Customer Engagement
Builds strong customer relationships by delivering consistent and personalized communications across all digital and physical touchpoints.
Unified Customer Data (CDP)
Consolidates member data from all sources into a single platform to enable a 360-degree customer view for marketers.
Advanced Loyalty Analytics
Provides deep, actionable insights into program performance, helping brands optimize their strategies for maximum profitability and growth.
Global Rewards Network
Sources and catalogs thousands of intelligence-based offers, enabling brands to delight customers with compelling and relevant rewards.
Managed SaaS Platform
Offers a robust, scalable, and secure SaaS platform combined with expert program design and management for enterprise clients.
Multi-Brand Conglomerate Solutions
Delivers operational efficiency for large organizations by managing unified loyalty programs across a diverse portfolio of brands.
Partner Operations Management
Provides CPG brands and other businesses with tools to manage channel growth, sales goals, and partner loyalty effectively.