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    Channeltivity

    Channeltivity

    Drive results with our intuitive and powerful channel management software.

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    Channeltivity provides an enterprise-grade Partner Relationship Management (PRM) platform for technology companies. Its intuitive, out-of-the-box software helps businesses scale their channel programs and engage partners effectively. The platform focuses on driving measurable results with powerful tools for sales, marketing, and enablement.Channeltivity delivers a complete Partner Ecosystem Management solution designed for a low total cost of ownership. It equips teams to automate partner processes and boost channel revenue.

    Partner Management
    Charlotte, USA

    TL;DR

    Channeltivity is a partner relationship management (PRM) software company that helps technology companies manage their channel programs. The platform provides an out-of-the-box partner portal with tools for partner enablement, channel marketing, and sales automation.Its key differentiators include an intuitive user experience and a low total. Cost of ownership designed for rapid partner productivity and program growth.

    "Channeltivity is great for partner organizations just getting started or more mature programs that need to better manage their partner ecosystem. Channeltivity has the ability to grow with clients through add-ons and they are always adding new functionality to the platform. No matter what PRM you use, it has to be easy for partners to use, and Channeltivity checks this box."

    — Darren Sepanek, Head of Partnerships, Elevar

    Value Proposition & Business Summary

    Channeltivity is a leading provider of Partner Relationship Management (PRM) software focused on the technology sector. The company offers an intuitive, cloud-based platform that helps businesses automate and scale their channel partner programs. Channeltivity's unique selling proposition is its combination of enterprise-grade functionality with a low total cost of ownership and exceptional ease of use, which drives high partner adoption. The platform provides a comprehensive suite of tools covering the entire partner lifecycle. This includes partner recruitment, training, marketing collaboration, and sales management. Key features like deal registration, MDF management, and co-branding automation are integrated into a central partner portal. The software's robust integrations with HubSpot and Salesforce ensure seamless data flow between the PRM and core CRM systems. Channeltivity empowers organizations to build more productive and profitable relationships with their channel partners.

    Quick Facts

    Industry / SectorTechnology

    Core Competencies & Key Features

    Partner Relationship Management

    Provides a centralized platform to manage the entire partner lifecycle, from recruitment to ongoing engagement and sales.

    Partner Enablement & Training

    Equips partners with the knowledge they need through online training modules, certifications, and business planning tools.

    Channel Sales Automation

    Automates key sales workflows, including deal registration, lead distribution, and referral management to drive revenue.

    Channel Marketing Management

    Supports joint marketing efforts with MDF management, co-branded collateral, and a central marketing resource library.

    Partner Portal Solutions

    Delivers a secure, user-friendly partner portal that acts as a single point of access for all resources and tools.

    CRM & API Integration

    Offers pre-built integrations with Salesforce and HubSpot, plus a flexible API for connecting with other business systems.

    Major Partners & Clients

    Apigee
    Samsung
    Thomson-Reuters
    Tableau
    Talari
    Brother
    Black Box
    Forescout
    Nuance
    Ericsson
    Minit
    Cloudian
    Blackline Safety
    Flashpoint

    Key Takeaways

    Unified PRM PlatformConsolidate channel operations with an all-in-one suite for sales, marketing, and enablement.
    Partner EnablementAccelerate partner productivity with tools for training, certification, and business planning.
    Channel Sales AutomationDrive revenue by automating deal registration, lead distribution, and referral management.
    Marketing Co-BrandingExtend your market reach by enabling partners with co-branded collateral and email marketing.
    CRM IntegrationConnect your PRM seamlessly with HubSpot and Salesforce to ensure data consistency.
    Low Total Cost of OwnershipManage a successful channel program with a platform designed for affordability and ease of use.