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    Map My Customers

    Map My Customers

    The CRM for Field Reps, not Desk Jockeys

    M

    Map My Customers is a field sales CRM software built specifically for outside sales representatives. The platform helps drive user adoption by focusing on tools reps actually use. It transforms customer data into actionable maps, routes, and territories.This approach helps sales organizations improve their Partner Operations Management. Teams gain clearer visibility into field activities and performance, connecting daily tasks with overall revenue goals.

    Partner Management

    TL;DR

    Map My Customers is a field sales CRM software. That provides mapping, routing, and territory management tools for outside sales representatives. Its platform focuses on driving user adoption with a rep-first design. The system includes sales mapping and performance analytics to improve field sales effectiveness and visibility.

    "CRMs are great, but the problem is they’re built for managers down. The most important thing with any CRM is sales rep adoption. We use Map My Customers and it feels like it’s built sales rep up."

    — Kevin Dunbrack, Chief Operations Officer

    Value Proposition & Business Summary

    Map My Customers is a specialized CRM platform built for outside sales teams. Its unique selling proposition is a rep-first design that drives high user adoption, solving a common failure point for traditional CRMs. The software transforms customer data from spreadsheets into interactive maps, optimized routes, and visually managed territories. This allows field sales reps to plan their days more efficiently and identify new opportunities geographically. For sales leaders, the platform provides a clear line of sight into field operations through performance dashboards, activity tracking, and an advanced mapping analytics suite. By delivering a single source of truth for field sales data, Map My Customers helps organizations understand which activities drive revenue. It enables better territory design, resource allocation, and overall sales strategy. The focus on usability for the end-user ensures that the data collected is timely and accurate, providing a reliable foundation for data-driven decision-making in companies with field-heavy sales models.

    Quick Facts

    Industry / SectorField Sales Software

    Core Competencies & Key Features

    Field Sales Automation

    Provides a suite of tools designed to streamline daily workflows and planning for outside sales representatives.

    Sales Mapping & Visualization

    Transforms spreadsheet data into interactive maps that show customers, prospects, routes, and sales territories.

    Route and Schedule Optimization

    Creates the most efficient multi-stop routes for field teams to maximize their time spent with customers.

    Mobile CRM Access

    A rep-first mobile application ensures that field teams can log activities and access data from anywhere.

    Territory Management

    Offers tools to visually define, assign, and analyze sales territories for balanced workloads and market coverage.

    Sales Analytics & Reporting

    Delivers performance dashboards and reports that connect field sales activities directly to overall revenue results.

    Major Partners & Clients

    Biodesix
    Sonic Healthcare
    McCarthy Tire
    Jasper Engines
    Restaurant Depot
    American Credit Acceptance
    Philips
    CFI
    Pacific Smoke
    Church Mutual
    Aeroflow
    Akumin

    Key Takeaways

    Rep-First DesignDrive high user adoption by creating a CRM that outside sales reps find genuinely useful.
    Visual Territory ManagementReplace spreadsheets with interactive maps to visualize customers, opportunities, and territories.
    Actionable Field AnalyticsConnect daily field activities directly to revenue with clear performance dashboards and reports.
    Efficient Route PlanningSave time and increase customer visits by automatically creating optimized daily routes for reps.
    Data Ecosystem FocusIntegrate with other business systems to create a single source of truth for all sales data.
    Mobile ProductivityEmpower reps to log visit details and update customer information in real-time from their mobile devices.