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    Mirakl — AI-Powered Marketplace and eCommerce Platform

    AI-Powered eCommerce Solutions

    M

    Mirakl provides AI-driven eCommerce solutions for retailers, B2B companies, and brands. The company's platform helps businesses launch and manage online marketplaces, dropship programs, and retail media networks. Its core value is enabling scalable growth through a unified infrastructure that connects operators with a curated ecosystem of sellers.A key differentiator is its AI-native architecture, which supports everything from catalog management to personalized advertising. This focus on Partner Ecosystem Management allows clients to expand their digital channels, increase revenue, and improve customer loyalty.

    Partner Management
    TL;DR

    Mirakl is an AI-powered eCommerce company that provides solutions for online marketplaces, dropship, and retail media. Its flagship offering, the Mirakl Marketplace and Dropship Platform, allows retailers. And B2B companies to expand their product assortment and drive revenue. Key differentiators include its AI-native architecture, a composable tech stack for modularity. And a vast, curated ecosystem of over 100,000 sellers and partners.

    "Mirakl jumped out to us as the right partner. The technology is very robust, it scales, it’s easy to integrate. Every person we interacted with at Mirakl was very passionate about the marketplace model and making sure that we would be successful."

    — Thierry Hay-Sabourin, SVP eCommerce, Marketplace & Technology, Best Buy Canada

    Value Proposition & Business Summary

    Mirakl is a technology company that provides AI-powered solutions for eCommerce. Its primary industry is digital commerce for retail and B2B sectors. The company allows businesses to build, operate, and grow online marketplaces and dropship programs. Mirakl's unique selling proposition is its unified and composable platform architecture, combining an "AI-native" approach with access to a vast, pre-vetted ecosystem of over 100,000 sellers and partners. This enables clients like Macy's, Best Buy, and Airbus to rapidly expand their product assortments, create new revenue streams through retail media, and scale their digital business without the burden of physical inventory. The platform is designed for high performance, managing billions of daily data updates to ensure reliability.

    Quick Facts

    Industry / SectorAI-Powered eCommerce
    Target MarketEnterprise
    DeploymentCloud / SaaS
    Regions ServedGlobal

    Core Competencies & Key Features

    Marketplace & Dropship Platform

    Unified solutions allow businesses to launch and scale third-party marketplaces and dropship programs to expand product assortments.

    AI-Powered Retail Media

    Monetize website traffic with AI-driven, personalized onsite advertising that increases revenue and shopper loyalty.

    Seller Ecosystem Connectivity

    Connect with a curated global network of over 100,000 sellers to quickly grow a marketplace or multi-channel sales.

    Automated Catalog Management

    Use AI to simplify supplier catalog integration, ensuring high-quality and accurate product data automatically.

    Global Payout & Compliance

    Streamline seller payments with a secure system that simplifies onboarding and helps ensure regulatory compliance.

    Composable & Scalable Architecture

    Build on a flexible, cloud-native tech stack designed for high performance, modularity, and seamless integration.

    Agentic Commerce Infrastructure

    Enable autonomous product discovery and transactions by connecting shoppers and merchants through neutral, AI-driven platforms.

    Major Partners & Clients

    Macy's
    Best Buy
    Nordstrom
    Carrefour
    Airbus
    Sonepar
    Saks
    Douglas
    Madewell
    UNFI

    Key Takeaways

    Marketplace & DropshipUnify third-party marketplace and dropship models on a single platform to scale assortment.
    AI-Powered AdvertisingUse AI-native architecture to deliver personalized, context-aware advertising that boosts revenue.
    Seller EcosystemAccess a curated network of over 100,000 sellers to accelerate eCommerce growth via Mirakl Connect.
    Simplified PaymentsStreamline seller onboarding and ensure fast, secure global payments with Mirakl Payout.
    Automated Catalog ManagementUse AI to automate supplier catalog integration, ensuring high-quality and consistent product data.
    Composable ArchitectureBuild a flexible eCommerce system with a modular tech stack that integrates with existing platforms.
    B2B TransformationDigitize B2B sales operations with a platform designed for complex catalogs and transactions.

    Products & Services

    Mirakl provides a robust portfolio of AI-powered eCommerce products. These solutions help businesses build and scale online revenue streams. The company’s offerings designs as a composable tech stack.

    This provides modularity and allows for seamless integration. Mirakl products cover marketplace creation, dropship management, seller onboarding, payment processing, and retail media. The platform’s AI-native architecture ensures high performance.

    It helps companies increase agility and drive growth. The entire suite works together to create a unified commerce environment for operators, sellers, and customers.

    Core Commerce Platforms

    This category includes the foundational tools for building and managing a third-party commerce strategy. They enable businesses to expand their product catalogs and control data quality.

    Mirakl Marketplace and Dropship Platform

    This unified solution allows businesses to grow their third-party assortment. It supports both marketplace and dropship models from a single platform. Companies can add new sellers and products to drive revenue. The platform offers smarter data for better business decisions. It designs for both retail and B2B digital channels. It provides a scalable foundation for growth.

    Mirakl Catalog Platform

    This product streamlines supplier catalog integration and management. It uses flexible methods to adapt to any seller's technical expertise. AI-powered features ensure accurate and high-quality product data automatically. This capability removes manual effort and saves significant time. It helps maintain brand consistency across various listings.

    Seller and Operations Management

    These products focus on simplifying the operational side of running a marketplace. They help attract top sellers and ensure smooth transactional workflows from onboarding to payment.

    Mirakl Connect

    This platform helps sellers and brands drive sales across multiple channels. It allows them to onboard their catalog one time. They can then connect with a global network of Mirakl-powered marketplaces. The platform includes AI tools to advertise products and cut costs. It saves time and helps businesses grow their online presence. This tool is central to effective Partner Network Management.

    Mirakl Payout

    This solution is designed to reduce friction and accelerate time to launch. It simplifies seller onboarding and ensures fast, secure seller payments. It accelerates solution integration with an easier setup of payment workflows. A unified connection enables marketplaces to launch faster. It also helps businesses ensure regulatory compliance for payments.

    Growth and Monetization

    This group of products is focused on helping marketplace operators generate new revenue. It uses AI to create personalized experiences that boost sales and loyalty.

    Mirakl Ads

    This solution helps businesses unlock the full potential of retail media. It boosts revenue and shopper loyalty with personalized onsite advertising. Mirakl Ads uses AI and real-time analytics to optimize ad formats. The system improves performance for both core brand and marketplace inventory. It is built with an AI-native architecture. This overcomes the limits of traditional keyword-based ad systems.

    Mirakl Nexus

    Nexus provides a neutral infrastructure connecting shoppers and merchants to agentic platforms. It enables autonomous product discovery and transactions. The tool also simplifies post-sales management tasks for users. The system is backed by Mirakl's extensive commerce expertise and AI development. It connects to a curated ecosystem of thousands of merchants.

    Frequently Asked Questions

    Mirakl provides an AI-powered platform for retailers and B2B companies to build and manage online marketplaces. It helps businesses expand their digital channels by connecting them with a curated network of over 100,000 sellers. The platform supports partner onboarding, catalog management, and multi-channel sales from one central location.

    Mirakl uss by over 450 leading companies globally, including retailers, manufacturers, and B2B distributors. Its client portfolio features major brands like Best Buy, Macy's, Airbus, and Carrefour. The platform is versatile enough to support various industries, from fashion and electronics to industrial supplies and home goods.

    Mirakl uses an AI-native architecture to improve eCommerce operations. AI automates supplier catalog integration, ensuring high-quality product data without manual effort. In its Ads product, AI delivers personalized advertising by understanding shopper intent rather than just keywords.

    This approach increases ad relevance, optimizes performance, and boosts revenue for operators.

    Mirakl Connect is a platform designed for sellers and brands. It allows them to onboard their product catalog once and then connect with numerous Mirakl-powered marketplaces.The tool includes AI features to help advertise products. And streamline operations, saving time and simplifying growth across multiple sales channels globally.

    Mirakl Ads builts on an AI-native architecture, not legacy keyword-based systems. Instead of matching keywords, Mirakl's AI understands the semantic context and intent behind a shopper's search.This allows it to deliver more relevant, personalized ads at scale. Which is something traditional systems struggle with as catalogs grow.

    The main benefit of Mirakl Payout is that it simplifies and accelerates seller payments. The solution streamlines onboarding for new sellers and ensures they are paid quickly and securely.By providing a unified connection for payment workflows, it helps marketplaces launch faster. And more easily maintain regulatory compliance for global transactions.

    Mirakl helps sellers maintain brand consistency through its Mirakl Catalog Platform. AI-powered tools centralize product data and automatically adapt listings for each marketplace's specific requirements.This process eliminates manual effort, reduces errors, and ensures. That product information remains accurate and consistent, thereby strengthening brand trust across different channels.