Neocrm — Intelligent CRM and Partner Management Platform
The All-Scenario Intelligent CRM for Marketing, Sales, and Service
Neocrm (Sales Easy) provides an intelligent CRM platform designed to integrate marketing, sales, and service operations. The company serves large and medium-sized enterprises across various industries, including manufacturing, high-tech, and automotive. By using AI and a unified data platform, Neocrm helps businesses improve customer acquisition, sales management, and service efficiency.Its solutions support complex B2B sales models, including robust Partner Lifecycle Management to help companies manage their channel ecosystems effectively.
Neocrm (Sales Easy) is a CRM provider that delivers an integrated platform for marketing, sales, and service. Its flagship offering, the AI-powered NeoAgent platform, helps businesses manage the entire customer lifecycle. Key differentiators include a low-code aPaaS platform and industry-specific solutions for manufacturing and high-tech sectors.
"Sales Easy's growth rate is visible to the naked eye, and its progress in international capabilities is significant each year. In its cooperation with Hytera's overseas business, Sales Easy's Partner Cloud has greatly empowered our overseas distributors, optimized business collaboration processes, and achieved autonomous marketing, sales, and service, bringing significant performance improvements. Moreover, it completed the entire replacement of Salesforce within 5 months."
— Yu Ping, CIO of Hytera
Value Proposition & Business Summary
Neocrm (Sales Easy) is a leading provider of AI-powered customer relationship management solutions. The company specializes in creating a fully integrated platform that unifies marketing, sales, and service operations for medium and large-sized enterprises. Its unique selling proposition is the NeoAgent platform, which allows businesses to build custom AI assistants to drive efficiency and gain deeper customer insights. This technology is built upon a flexible aPaaS platform for low-code customization and a unified customer data platform that creates a true 360-degree customer view. Serving industries such as high-tech manufacturing, automotive, and life sciences, Neocrm offers tailored solutions that address specific vertical challenges. The platform supports complex sales motions, including direct sales and indirect channels, through a dedicated Partner Lifecycle Management module. This makes it a strong choice for companies looking to digitize their entire customer journey, manage complex partner ecosystems, and achieve scalable, high-quality growth. Its ability to rapidly replace legacy systems like Salesforce further solidifies its position as a transformative force in the CRM market.
Quick Facts
Core Competencies & Key Features
AI Agent Development
Build and configure custom AI assistants for marketing, sales, and service to automate tasks and provide intelligent insights.
Low-Code aPaaS Platform
Rapidly develop and deploy custom applications and workflows to meet unique and complex business requirements without extensive coding.
Unified Customer Data Platform
Consolidate customer information from all sources into a single platform to create a complete 360-degree view of every customer.
Partner Lifecycle Management
Manage the entire indirect sales channel, from partner onboarding and enablement to performance tracking and collaboration through a central portal.
Integrated Sales & Marketing
Seamlessly connect lead generation and marketing automation with sales processes for a unified lead-to-cash workflow and better alignment.
Field Service Management
Optimize and manage on-site service operations, including scheduling, dispatch, and mobile support for technicians in the field.
BI & Data Analytics
Leverage an AI-assisted analytics platform to uncover business insights, create reports, and support data-driven decision-making across the organization.
Industry-Specific Solutions
Deploy tailored CRM configurations for industries like manufacturing, automotive, and high-tech that address their unique process requirements.
Major Partners & Clients
Key Takeaways
Products & Services
Neocrm (Sales Easy) offers a suite of integrated, AI-powered products that cover the entire customer lifecycle. The portfolio is designed to enhance efficiency across marketing, sales, and customer service. These tools is built upon an intelligent platform that unifies customer data from all touchpoints.
This allows for a true 360-degree view of the customer. The products work together to create a seamless flow of information from initial lead generation to post-sale support. This helps businesses break down internal silos and foster a customer-centric culture.
The platform’s design focuses on creating a new model for business growth driven by data and intelligence.
Marketing and Customer Acquisition
This category focuses on helping businesses attract and identify high-quality potential customers. The tools use AI to analyze data and automate outreach, ensuring marketing efforts are targeted and effective.
Marketing Agent
An AI-powered assistant that activates customer data value. It helps teams to precisely identify and expand their base of high-quality prospects.
Customer Tag and Profile
Creates detailed customer profiles and labels based on behavior and data. This allows for highly personalized marketing campaigns and communication.
Marketing Automation
Automates multi-step marketing campaigns across various channels. This nurtures leads throughout the early stages of the buyer's journey.
WeChat Private Domain Operations
Provides tools for managing customer relationships within the WeChat ecosystem. It helps companies build and engage private traffic pools.
Sales Management Solutions
Neocrm provides robust tools for managing both direct and indirect sales channels. These solutions help create standardized, scalable sales processes to drive revenue growth and improve sales team performance. It functions as a complete Channel Partner Platform for organizations with complex partner networks.
Sales Agent
An AI assistant for sales teams that improves data quality and efficiency. It empowers sales professionals to close deals more effectively.
Customer 360
Offers a complete, unified view of every customer. It consolidates data from all interactions to provide deep insights for sales teams.
Lead-to-Cash Process Management
Manages the entire sales journey from initial lead capture to final payment. This ensures a smooth and efficient sales workflow.
Partner Lifecycle Management
A dedicated module for managing channel partners. It covers the entire partner journey, from recruitment and onboarding to ongoing engagement and performance tracking.
One-Stop Channel Portal
A centralized portal for partners to access resources and collaborate. It streamlines communication and empowers dealers and distributors to manage their own sales and marketing.
Channel Ordering Mall
An e-commerce style portal for partners to place orders. This simplifies the procurement process for distributors and resellers within the network.
Customer Service Management
This suite of tools is designed to help businesses deliver efficient and high-quality customer support. The goal is to reduce service costs, increase customer retention. And improve overall customer satisfaction through both automation and agent support.
Service Agent
An AI tool that enhances the efficiency and quality of customer service teams. It helps resolve issues faster and improves customer loyalty.
Omnichannel Customer Service
Integrates customer support across all channels, including phone, email, and social media. This provides a consistent service experience for customers.
Field Service Management
Manages and optimizes the activities of field service technicians. It includes scheduling, dispatching, and mobile support for on-site work.
Service Project Management
A tool for managing complex, long-term service projects. It helps teams track progress, manage resources, and ensure timely delivery.
Customer Self-Service Mini Program
A mobile application that empowers customers to find answers and resolve issues on their own. This reduces the workload on support staff.
Frequently Asked Questions
Neocrm provides a robust Partner Lifecycle Management module to manage channel relationships. Its platform includes a one-stop portal for partners to access resources, manage sales, and place orders. This helps companies build a scalable and efficient indirect sales channel and improve partner engagement and performance.
Neocrm supports global business operations with internationalized product capabilities. The platform uss by companies for their overseas businesses, empowering regional dealers and teams.While specific office locations are not listed, their solutions designs for global deployment. And managing international business units effectively and efficiently.
The website highlights a successful case where Neocrm replaced Salesforce within just five months.This indicates that Neocrm competes directly with major global CRM providers like. Salesforce, especially in enterprise accounts requiring complex channel and partner management capabilities. Its integrated, AI-driven approach is a key differentiator.
The NeoAgent platform allows businesses to build custom AI assistants for marketing, sales, and service. These agents analyze customer data to provide insights, automate tasks, and guide employees. For example, a Sales Agent can help qualify leads, while a Service Agent can quickly resolve customer issues.
The aPaaS platform provides low-code development tools that allow businesses to quickly build and customize applications. This enables companies to adapt the CRM to their complex and unique business processes without long development cycles. It offers greater agility and reduces reliance on specialized IT resources for customization.
Neocrm offers tailored solutions for a number of specific industries. These include equipment manufacturing, high-tech, automotive, life sciences, consumer goods, and modern services. The company provides industry-specific configurations that address the unique sales and service challenges within each of these specialized vertical markets.
The platform includes distinct modules for different sales models. For direct sales, it offers tools like Customer 360 and sales behavior management.For indirect sales, its channel module provides partner lifecycle management, a channel portal. And an ordering mall to fully support a distributor and reseller network.