Acceleration Partners
The award-winning affiliate and partnership marketing agency for top brands.
Acceleration Partners is a global agency specializing in partnership marketing for over 200 top brands, including Fortune 500 companies. The firm designs and manages affiliate, influencer, and content partner programs to drive measurable growth. Using a combination of deep industry expertise and its proprietary APVision® technology, Acceleration Partners provides a full-funnel.Approach to Partner Ecosystem Management, helping clients navigate the complex digital landscape and achieve scalable, long-term success.
Acceleration Partners is a global partnership marketing agency that creates and manages affiliate and influencer programs for leading brands. Its flagship service combines experienced program management with its proprietary APVision® technology to drive scalable growth. Key differentiators include a platform-agnostic approach and expertise across the full partner marketing funnel.
"Acceleration Partners unifies affiliate, influencer, and emerging partnership models into a single data-driven growth engine, helping teams cut through complexity with clarity, structure, and trusted decision support."
— Industry Observer
Value Proposition & Business Summary
Acceleration Partners is a global partnership marketing agency that provides strategic program management for the world’s leading brands. The firm specializes in unifying affiliate, influencer, content, and strategic brand-to-brand partnerships into a cohesive, performance-based growth engine. Their key differentiator is a combination of expert-led service and proprietary technology. The agency’s APVision® platform offers clients real-time dashboards, automated insights, and predictive optimization to scale programs effectively. Serving over 200 clients, including Fortune 500 companies, Acceleration Partners operates globally across more than 40 countries. Their platform-agnostic approach ensures that strategies are tailored to client goals, not tied to specific tools. This focus on data-driven results and expert guidance helps brands navigate the complexities of the modern partner ecosystem. They turn partnerships into a reliable and scalable revenue channel.
Quick Facts
Core Competencies & Key Features
Global Affiliate Management
The agency manages large-scale global affiliate programs with regional expertise and provides dedicated in-country support.
Performance Influencer Marketing
They transform influencer collaborations from brand awareness tools into measurable, performance-driven revenue generating channels.
Strategic Partnership Marketing
AP unifies all partnership types, including affiliate, influencer, and content, into a single cohesive growth strategy.
Proprietary Tech Platform
Their APVision® technology provides real-time dashboards, automated insights, and predictive analytics for program optimization.
Retail Media Integration
They reach high-intent shoppers by integrating retailer-owned ad placements directly into a brand’s affiliate strategy.
Performance PR Measurement
The firm applies affiliate marketing's tracking capabilities to PR campaigns, allowing brands to measure a campaign’s true business impact.
Awards & Certifications
Major Partners & Clients
Mission
Acceleration Partners aims to unify affiliate, influencer, and emerging partnership models into a single data-driven growth engine, helping marketing teams achieve clarity, structure, and trusted decision support in a complex ecosystem.
Key Takeaways
Products & Services
Acceleration Partners offers a full suite of partnership marketing services. These services help brands drive awareness, engagement, and sales. The portfolio is designed to manage the entire partner funnel.
It spans program design, recruitment, optimization, and scaling for growth. The agency combines its deep expertise with APVision® technology. This pairing transforms partnership programs into powerful performance-driven channels.
They create sustainable performance and long-term success for clients.
Affiliate Marketing Management
This service uses deep regional expertise and in-country support for global affiliate marketing. Acceleration Partners is a six-time winner of the GPMA “Best Affiliate and Partner Marketing Agency” award, reflecting their industry leadership.
Content
The agency connects brands with high-quality content partners. These partners create trusted content that expands reach and drives conversions. The team continuously recruits new publishers to build lasting collaborations.
Retail Media
Acceleration Partners reaches high-intent shoppers through retailer-owned ad placements. This drives visibility and conversions at the final point of purchase. Integrating this into an affiliate strategy helps optimize spend with first-party data.
Performance PR
The firm applies the robust tracking of affiliate marketing to PR campaigns. This allows brands to measure the impact of PR on business growth. They can then make informed pivots to strengthen key performance indicators.
Coupon
The team partners with a diverse network of publishers to distribute coupon codes. These partners include deal sites, bloggers, and traditional media. This strategy drives sales and builds lasting customer loyalty.
Deal
This service combines the strengths of coupon and content partners. They promote curated discounts and special offers to engaged audiences. The team connects with trusted deal affiliates to boost sales.
Loyalty
Acceleration Partners works with loyalty affiliates who reward shoppers with cashback and points. These partnerships help reach engaged audiences and drive customer acquisition. They cost-effectively maximize customer lifetime value.
Sub-Affiliate
The agency uses sub-affiliate networks to connect with a broad range of partners. This approach helps scale programs and reach diverse audiences. It removes the need to manage many individual relationships directly.
Influencer Marketing Programs
This service transforms influencer marketing into a performance-driven growth channel. The agency builds data-led, full-funnel programs for brands of all sizes. This drives awareness, expands reach, and delivers measurable results.
Ignite Momentum
They work with nano and micro-influencers to create user-generated content. These smaller creators inspire a high degree of trust with their audiences.
Expand Reach
The firm engages macro and celebrity influencers for brand campaigns. These larger influencers build brand awareness and drive high levels of engagement.
Drive Measurable Growth
They design full-funnel strategies that connect brand awareness to conversions. This approach delivers complete 360-degree performance measurement and real outcomes.
Amplify Performance
Acceleration Partners uses Paid Amplification to boost influencer content. This tactic increases engagement, accelerates results, and sustains campaign performance over time.
Strategic Partnership Marketing
Acceleration Partners provides a complete Partner Lifecycle Management service to maximize a brand’s potential. This covers every partnership channel from affiliates to influencers and strategic alliances across the entire customer journey.
Affiliate Marketing
The agency brings industry-leading experience to global affiliate marketing. They provide deep regional expertise and dedicated in-country support for programs worldwide.
Influencer Marketing
AP turns influencer partnerships into direct revenue-generating channels. They use scalable, performance-oriented strategies to deliver real outcomes and strong ROI.
End-to-End Program Management
The firm manages the full spectrum of partnership programs. Services span program design, partner recruitment, campaign optimization, and scaling for category growth.
Frequently Asked Questions
Acceleration Partners is a global agency that builds and manages partnership marketing programs. They specialize in affiliate, influencer, content, and B2B partnerships for over 200 top-tier brands. The firm focuses on driving measurable growth, customer acquisition, and brand awareness through strategic, performance-based marketing initiatives across many industries.
Acceleration Partners works with over 200 premier brands, including industry leaders and Fortune 500 companies like Target and Reebok. Their clients span various sectors and are typically looking to scale growth through strategic partnerships. The agency supports both enterprise-level and mid-market companies with complex, large-scale program needs.
APVision is a proprietary technology platform created by Acceleration Partners. It is designed to optimize and scale partnership program performance for their clients. The platform provides real-time dashboards, automated insights, and predictive optimization features.
This gives brands a clear, unified view of their marketing efforts across all partners and channels.
The agency measures influencer success by turning campaigns into performance-driven channels. They use a full-funnel strategy connecting top-funnel awareness with bottom-funnel conversions. This data-led approach tracks concrete business outcomes and ROI directly from influencer.
Partnerships, moving beyond simple brand awareness metrics to show real revenue generation.
Acceleration Partners operates on a global scale. The agency states it has operations across more than 40 countries, providing deep regional expertise and in-country support. This allows them to manage and execute effective partnership marketing programs.
For brands looking to expand their reach into new international markets.
Their Performance PR service applies the robust tracking capabilities of affiliate marketing to public relations campaigns. Unlike traditional PR, this allows brands to precisely measure the impact of their efforts on business growth and key objectives. Using data and analytics, clients can optimize performance and strengthen their return on investment.